The pressure is unprecedented.
Legacy workflows and outdated strategies are no longer holding.

It’s time to reset.

For the past two decades, industries built increasingly sophisticated workflows optimized for scale, efficiency, and predictable returns. Those models are now under pressure. Costs remain high, while the economic environment, audience behaviors, and technology landscape are shifting faster than organizations can adapt.

AI is accelerating the need to change — without providing a clear path forward.

The challenge is no longer understanding the technology.
It’s rebuilding how we operate while still keeping the business running.

Leaders are being asked to reduce costs, rethink pipelines, adopt new tools, and explore entirely new business models — all at the same time, and without a proven playbook.

The question is no longer what’s coming, but:

→ How do we move from here to there — when “there” isn’t fully defined yet?

RESET exists to address that question — together.

FROM LONDON 25 → LA 26 → LONDON 26

A Three-Act Journey

• London 25 clarified the challenge.

• LA 26 tested responses.

• London 26 scales what works.

RESET London 26 is where early experiments meet real-world constraints — and where leaders align on what it actually takes to move forward.
 

FROM AI INTEGRATION
TO BUSINESS REINVENTION

Rethinking operating models, economics, and execution
Beyond workflows — evolving to stay competitive.

WHY RESET LONDON 26?

Because the real bottleneck is no longer the technology — it’s adoption, alignment, and economics.

RESET London 26 focuses on:

→ Turning AI into operational value
Moving beyond experimentation toward production-ready, scalable workflows

→ Making the economics work
Aligning investment, cost structures, and outcomes in a constrained environment

→ Aligning organizations to move faster
Bringing business, creative, and technology leaders into the same conversation — and the same decisions

→ Scaling what works across industries
Adapting proven approaches from games, AECO, automotive, VFX, and beyond

CORE THREADS AT RESET LONDON 26

RESET London 26 is structured around a set of focused, cross-industry threads — all tied to one central question:

How do we move from AI integration to business reinvention?

AI Integration & Workflow Reinvention

→ Moving from experimentation to production-ready workflows
→ Understanding what genuinely impacts cost, speed, and quality
→ Balancing generative, agentic, and real-time approaches within existing pipelines

Executive Decision-Making & New Economics

→ Aligning investment, risk, and expected outcomes in an uncertain environment
→ Moving beyond cost-per-hour models toward value- and outcome-driven approaches
→ Navigating transformation while maintaining operational continuity

Operating Models & Organizational Alignment

→ Re-aligning business, creative, and technology teams around shared objectives
→ Reducing friction between strategy and execution
→ Enabling faster, more coherent decision-making across organizations

Cross-Industry Transfer & Scaling What Works

→ Adapting proven approaches across industries
→ Identifying where collaboration creates leverage
→ Scaling what works without reinventing everything from scratch

Standards, Interoperability & System Coherence

→ Reducing fragmentation across tools, formats, and pipelines
→ Addressing the hidden cost of translation, rework, and integration
→ Aligning industry efforts to enable more scalable systems

Education & Workforce Transformation

→ Rethinking what skills matter and how they are taught
→ Enabling continuous learning without stopping production
→ Preparing teams to operate effectively in rapidly evolving environments

Education & Workforce Transformation

→ Rethinking what skills matter and how they are taught
→ Enabling continuous learning without stopping production
→ Preparing teams to operate effectively in rapidly evolving environments

Working Groups, Pilots & The RESET Action Playbook

Between RESET LA 26 and London 26, working groups will:

→ Working groups test real-world approaches
→ Pilot projects explore new workflows and operating models

At RESET London 26:

→ Findings are shared openly
→ Approaches are challenged and refined
→ Insights are consolidated into a RESET Action Playbook
→ The next wave of experiments and collaborations is defined

WHAT MAKES RESET DIFFERENT?

RESET is not a traditional conference.

→ Closed-door, high-trust environment
No cameras. No press. No public streaming. Participants speak candidly

→ Structured for decision-makers
Short ignition statements set the context — then the room engages

→ Participant-driven conversations
Executives, technologists, creatives, and educators working through real challenges together

→ Focused on outcomes
Working groups, shared frameworks, pilot initiatives, and a roadmap that continues beyond the event

WHO SHOULD ATTEND?

RESET London 26 is designed for decision-makers and system-builders shaping how organizations operate and evolve:

→ C-suite and senior executives
→ Studio and facility leaders
→ Heads of Technology, R&D, and Pipeline
→ Product and platform leaders at technology and infrastructure companies
→ Architecture, engineering, and construction leaders driving digital transformation
→ Educators and program directors shaping the next generation of talent
→ Investors and strategists focused on AI, real-time, and next-generation production

EXPERIENCE & FORMAT

RESET is designed for focus, depth, and decision-making.

Location:
Bentley Systems HQ — 43rd Floor, 8 Bishopsgate, London
A private, high-level setting designed for concentrated work and candid exchange

Over three days:
→ Ignition sessions set the direction — not the agenda
→ Conversations go deep across industries and roles
→ Working groups tackle real problems, not hypothetical scenarios
→ Discussions remain off the record, enabling honest dialogue
→ Insights are consolidated into next steps, not just takeaways

HOW TO JOIN RESET LONDON 26

Participation is by application and invitation only.
Capacity is intentionally limited.

→ Apply to join the cohort
→ Request partnership information

For those not yet ready to apply:

→ Stay informed — receive program updates and working group invitations