JUNE 8 & 9, 2020 TRACKS

Panel discussion

VR for Reinventing Linear Stories

Joanna Popper – HP

The panelists will discuss lessons learned in utilizing the unique affordances of virtual reality in crafting new forms of narrative. 
Audience Q&A is encouraged!

Personal Profile
Joanna Popper
Global Head of Virtual Reality for Location Based Entertainment – HP
Instagram / Twitter @JoannaPopper

Joanna Popper is a Hollywood and Silicon Valley media executive. She is HP’s Global Head of Virtual Reality for Location Based Entertainment and leads Go-To-Market initiatives for XR. Prior she was EVP of Media & Marketing at Singularity University and VP Marketing at NBCUniversal. Joanna developed a TV show partnership with NBC and Singularity University for a new TV series on technology and innovation.
Joanna was selected as “50 Women Can Change the World in Media and Entertainment,” “Top Women in Media: Game Changers,” “Top Women in Media: Industry Leaders,” “Digital It List,” “25 Most Influential Women to Follow in VR,” 101 Women Leading the VR Industry” and is on the Coalition for the Women in XR Fund.

Company Presentation

HP Inc. creates technology that makes life better for everyone, everywhere. Through our product and service portfolio of personal systems, printers, and 3D printing solutions, we engineer experiences that amaze. More information about HP Inc. is available at hp.com.


Jeff Gipson
Director – Walt Disney Animation Studios

Jose Luis Gomez Diaz
Lead Software Engineer, AR/VR –  Walt Disney Animation Studios

Gary Marshall
Creative Technology Supervisor & VFX Designer – The Third Floor 

Rachid El Guerrab
Founder – Haiba LLC

Jan Pinkava
Creative Director

Eliza McNair
Software Engineer – The Walt Disney Company

Christiaan Cokas
Associate Director – ESPN